Growth Proposal · March 2026
SEO & AI Visibility
Growth Proposal
katukina.us — Plant Medicine & Shamanic Supply
01 & 02Current Situation & What’s Working
03 & 04Roadmap & Packages
05 & 06Opportunities & ROI
06Payments & Maintenance
01 — Current Situation
The Foundation Is Built.
Now It’s Time to Scale.
You have built the website and optimized it, now it’s time to drive more traffic (beyond using ads) to it. We have been assisting you with basic SEO since August 2025, and over 7+ months, the domain has built real traction in the plant medicine and shamanic supply niche — establishing brand authority, earning organic backlinks, and ranking competitively for core product terms. The site is now at a critical inflection point. If we refine what we have and expand our SEO and AI search capabilities, we are in a good place to rank #1 for Google and AI search (LLLM).
9
Domain Authority
Building
8
Brand Signal Score
Critical Gap
287
Total Backlinks
Growing
69
Referring Domains
Healthy
5
Keywords Ranking #1
Strong
71
Orphan Pages
Critical Issue
All metrics verified via live audit.
View full Search Atlas report →
02 — What’s Working
Verified Wins Since
August 2025
| Keyword |
Position |
Type |
| mapacho |
#1 |
Product Term |
| katukina |
#1 |
Brand Term |
| katukina us |
#1 |
Brand Term |
| katukina hape |
#1 |
Product Term |
| ambil for sale |
#1 |
Transactional / Commercial |
✓
Pinterest DR 100 Referring Domain
A confirmed backlink from Pinterest — one of the highest-authority platforms on the internet (DR 100). This is a substantial trust signal that carries meaningful weight with Google.
✓
69 Unique Referring Domains — Natural, Diverse Profile
287 total backlinks spread across 69 unique referring IPs signals organic, natural link growth. Google heavily favors diverse link profiles over concentrated or artificial ones.
✓
Brand-Name Niche Dominance
Ranking #1 for “katukina,” “katukina us,” and “katukina hape” confirms the domain is the go-to US authority for the Katukina brand — the foundation for expanding into broader, higher-volume keywords.
✓
Owning High-Intent Transactional Terms
Ranking #1 for “ambil for sale” is particularly valuable — this is buyer-intent traffic that converts directly to revenue.
03 — The 60-Day SEO & AI Upgrade Roadmap
Two Phases.Sixty Days.
Days 1–30
Foundation Sprint
- Full OTTO technical audit
- Fix all 71 orphan pages
- Title tags & meta descriptions
- Schema markup deployment
- Keyword rank tracking setup (50 keywords)
- SEO Optimize Pages & Shopify Collections
- LLM visibility baseline audit + strategy session for key searches and keywords
- Cloud stack foundational backlinks
- Competitor keyword gap analysis
Days 31–60
Authority & AI Scale-Up
- Link acquisition campaign
- Press release to 200+ outlets (Premium-Only))
- Guest post placement (DR 30+) (Premium-Only)
- Active LLM citation building
- 2x high conversion landing pages for offers (Premium-Only)
- Digital PR media outreach (Premium-Only)
- SEO Optimize products, collections & main pages
- LLM & AI search & keyword optimization
- URL indexation batch submission
- 60-day case study report
04 — Package Options
Choose Your
Engagement Level
Both packages are managed by our team, with everything done for you. We lead strategy; you refine direction; Search Atlas provides platform, automation, data intelligence, and execution tools. I am offering friends and family case-study pricing (standard market rate: $2,500/month) in exchange for permission to document and publish results.
- ✓ Full OTTO Technical Audit
- ✓ On-Page Optimization (all pages)
- ✓ Schema Markup Deployment
- ✓ Fix 71 Orphan Pages
- 50% Collections & Product Pages
- ✓ Keyword Rank Tracking (50 keywords)
- ✓ Cloud Stack Foundational Backlinks
- ✓ LLM Visibility Baseline Audit
- ✓ Competitor Keyword Gap Analysis
- — URL Indexation Submission
- ✓ Weekly Progress Updates
- ✓ 60-Day Case Study Report
- ✓ Everything in Package A
- ✓ 100% Collections & Product Pages
- ✓ Active LLM Citation Optimization
- ✓ 2 Website Studio Landing Pages
- ✓ Press Release — 200+ Media Outlets
- ✓ Guest Post — DR 30+ Placement
- ✓ Digital PR Outreach Campaign
- ✓ URL Indexation Batch Submission
- ✓ 4x SEO-Optimized Articles
- ✓ Weekly Check-in Calls
- ✓ 60-Day Case Study Report
60-Day Projected Outcomes
20–40%
Keyword ranking increase
200+
Press coverage outlets
First
AI platform mentions
05 — Opportunities (What Can Be Improved)
High-Impact Issues &
Growth Opportunities
Despite a strong foundation, the audit identifies several issues directly limiting growth. Each one is fixable — and fixing them unlocks the next tier of performance.
🔴 Critical Issue
71 Orphan Pages — Invisible to Google
71 pages have no internal links pointing to them. Google’s crawlers rely on internal links to discover and index pages. These pages cannot rank, cannot receive traffic, and cannot pass or receive link equity.
Map and connect all orphan pages using OTTO’s automated internal linking tools. Expected outcome: immediate improvement in crawl coverage and indexation.
🔴 Critical Issue
Brand Signal Score of 8/100 — AI Invisibility
Brand signals measure how consistently a business’s name and entity information appear across the web. A score of 8/100 means search engines and AI platforms have very limited data to confirm Katukina.us as a credible brand. This is the primary reason the site doesn’t appear in ChatGPT, Gemini, or Perplexity answers — even for directly relevant queries.
Deploy a brand signal campaign: press release distribution, citation building, cloud-hosted brand content, and structured entity optimization across the web.
🟡 High Priority
Domain Authority of 9 — Struggles with Volume Keywords
With DA 9, the domain can rank for low-competition brand terms but struggles for higher-volume queries where competitors like shamanicsupply.com and spiritvisions.us have stronger authority. The majority of current backlinks come from DR 0 sources — quality matters far more than quantity.
Acquire targeted, high-quality backlinks through guest posts on wellness publications (DR 30+), press release pickups, and cloud stack deployment across AWS, Cloudflare, GitHub, and Azure.
🟡 High Priority
Zero SERP Features Captured
Featured snippets, People Also Ask boxes, and image packs appear above standard results and deliver 2–5x the clicks of a standard #1 ranking. Katukina.us currently captures none of these placements.
Deploy structured schema markup (FAQ, Product, HowTo, Organization) using OTTO’s schema tools. Reformat content to match Google’s SERP feature eligibility requirements.
🟡 High Priority
No AI / LLM Visibility — A First-Mover Opportunity
When potential customers ask ChatGPT “where can I buy rapé?” or Perplexity “what is the best mapacho supplier?” — Katukina.us doesn’t appear. Competitors haven’t optimized for this either, making it a genuine first-mover opportunity in a rapidly growing discovery channel.
Run an LLM visibility audit, identify sources AI platforms cite in this niche, and systematically build Katukina.us’s presence in those citation sources. Track monthly across ChatGPT, Gemini, Perplexity, Copilot, and Google AI Mode.
🟢 Growth Opportunity
Competitor Keyword Gaps — 60-Day Revenue Target
The audit identifies shamanicsupply.com and spiritvisions.us as ranking for commercial product and informational terms Katukina.us isn’t yet targeting. These represent direct revenue-generating keyword opportunities capturable in the next 60 days with targeted content and on-page optimization.
Execute a competitor gap analysis and deploy targeted content to capture high-value commercial and informational keywords in the next 60 days.
06 — Value & ROI Projection
What This Can Unlock
Over the Next 3–6 Months
Based on Katukina.us’s current SEO foundation, existing backlink profile, indexing opportunities, and authority-building potential, these are realistic directional projections — not guarantees. The goal is to demonstrate the value of the initial 60-day growth phase and the compounding effect it can create afterward.
Projected Compounding Value
The first 60 days build the engine.
Months 3–6 are where momentum compounds.
Better indexing, stronger topical authority, improved collection visibility, and AI citation signals
can continue producing gains after implementation — especially when supported by a light ongoing retainer.
3–6 Month Projection
+20–45%
Organic visibility growth
+15–35%
Qualified traffic lift potential
Higher
Indexation + crawl coverage
Stronger
Baseline AI/search trust signals
Best for building a stronger technical and on-page foundation, improving discoverability,
and creating measurable momentum without the heavier authority push.
Estimated momentum potential
Foundation-first
3–6 Month Projection
+40–90%
Organic visibility growth
+25–60%
Qualified traffic lift potential
Broader
Collection + product page reach
Faster
Authority + AI citation acceleration
Best for stronger compounding returns through authority, PR, content, AI visibility,
and broader keyword capture across products and collections.
Estimated momentum potential
Authority-led
07 — Split Payment Options & Retainer Special
We Know Price & Payment Matters
Equal To Results
Payment Flexibility
Simple Ways To Get Started
- Option 1: Split payments into the normal pay run on the 1st and 15th
- Package A: 2 × $400 monthly
- Package B: 2 × $600 monthly
- Option 2: Pay upfront for the full 2-month phase and receive 15% off
After Completion
Optional Ongoing Retainer
- $600/month continuation retainer (2x $300)
- Includes monthly SEO & LLM optimization to ensure to placement and results
- 24/7 email support and direct access for virtual support
- Monthly SEO maintenance + priority updates
- Ongoing indexing, content refinement, and visibility monitoring
- Best used to preserve gains and continue compounding growth
These projections are directional estimates based on the current state of the site, the scope of work,
and typical compounding behavior from SEO, authority, and AI visibility improvements. They are intended
to illustrate value potential, not guarantee exact outcomes.
